We build precision acquisition campaigns across every digital channel — delivering pre-qualified, high-intent leads that your sales team can actually close.
What We Do
Most agencies optimise for lead volume. We optimise for lead quality. Every lead we deliver is pre-scored against 14 intent signals before it touches your CRM — cutting wasted sales hours by an average of 60%.
High-intent keyword targeting with custom match types, negative keyword hygiene, and Performance Max campaigns optimised for lead form submissions.
Lookalike audiences built from your highest-LTV customers. Instant forms, click-to-WhatsApp, and retargeting sequences designed for the Indian mobile user.
DSP-based targeting across premium inventory — reaching intent signals beyond social and search at a lower CPM with precise demographic layering.
How It Works
We start with your ideal customer profile — not assumptions. First-party data analysis, category intent mapping, and competitor spend intelligence before a rupee is committed.
Multi-channel blueprint with channel-specific audience segments, messaging hierarchies, landing page wireframes, and UTM structure built for clean attribution.
First 30 days are intensive — daily bid reviews, creative rotation every 5–7 days, A/B tests on landing pages and audience segments. Most campaigns hit target CPL within 4–6 weeks.
Every lead passes through our LeadScore AI — 14 signals including income proxy, device, time-on-form, and intent depth. Only qualifying leads are pushed to your CRM.
Once unit economics are locked, we scale systematically — new geographies, additional channels, increased budgets — without ever sacrificing CPL efficiency.
Results
FAQ
Most campaigns deliver initial leads within 5–7 days of launch. Target CPL is typically achieved within 4–6 weeks as the algorithm optimises. We set realistic expectations in the kickoff brief based on your vertical and budget.
We work with monthly media spends from ₹2L upwards. For BFSI and insurance campaigns where CPL targets are higher, we recommend a minimum of ₹5L/month to generate statistically meaningful data for optimisation.
Every lead passes through our LeadScore AI engine which evaluates 14 intent and demographic signals. Leads failing the quality threshold are flagged and excluded before CRM handoff. We also monitor contact rates and conversion downstream to continuously refine scoring.
We have deep expertise in BFSI (banking, insurance, mutual funds), healthcare, real estate, D2C, EdTech, and travel. Our vertical-specific playbooks built over 3+ years mean we know your customer before the first brief is written.
Yes — we work as an extension of your team or as a fully outsourced function depending on what you need. We integrate with your existing CRM, attribution stack, and reporting workflows.
Book a free 30-minute audit. We'll show you exactly where your current lead gen is leaking — and how to fix it.